What is the "MSI Register" (`MSIRegister.exe`) program which MSI sets as auto-startup?

2023-03-20--00-04-19

2023-03-20--00-11-14

It seems to be a bloatware component: reddit.com/r/MSI_Gaming/comments/s9qiw5
I have prevented it from auto-startup:
2023-03-20--00-23-20

Also, I have prevented the "MSIREGISTER_MR" Windows service from auto-startup.